Topeka fishing guide Clyde Holscher helping design new Midwest Finesse hard bait for Yakima Bait Company
A Topeka fishing guide and veteran is helping to steer a longtime cold-water lure company into the über-hot bass market.
ORIGINALLY PUBLISHED ON CJONLINE
I received an interesting email last week from Veronica Hildinger, of Kent, N.Y.
“I have found your nostalgia of your grandfather’s lures quite interesting and to be honest I feel older lures are better than the new fancy stuff on the market today,” she said. “Although I am guilty of using quite a bit of that new technology and lure design, I go back to when I read an article that Homer Circle wrote for Sports Afield magazine touting the greatness of the plastic worm — you know, the ones that used to burn your tackle box compartments and ruin the lures next to them.”
Josh Rouse is an outdoor enthusiast from Topeka, Kansas. He is the Outdoors Editor for The Topeka Capital-Journal.